Job Details

About Mindfields:

Founded in 2006, Mindfields is a vendor-agnostic Robotic Process Automation and Artificial Intelligence advisory firm, providing strategy services to CXO level executives across verticals on emerging and disruptive technologies.

Our experienced consultants leverage Mindfields IP-based proprietary tools and innovative methodologies to advise clients while working as a part of their team to meet their KPIs. We have the experience of automating more than 750 processes across various verticals.

With a global presence in Australia, US, Canada, and India, Mindfields’ clients include ING Group, Sensis, Rabo Bank, Equifax, AMP, Suncorp Insurance, CIBC, Broadspectrum, Pepper Money and ANZ Banking Group, which currently employs the biggest robotics work globally.

Our vision is to make robots smart and humans smarter

Why Mindfields?

• Gartner and HfS Research has positioned Mindfields as a leading, niche Robotics Process Automation advisory (RPA) firm and we are globally recognized as a thought leader in this space. We have ranked among the top 20 fastest growing Australian firms in the Deloitte Fast 500.
• Explore opportunities in the distinguished field of RPA and AI 
• Access to Marquee Global client portfolio
• Flexible working hours
• Continuous learning opportunities on emerging technologies 
• Opportunity to work on exciting projects for our top tier clients
• Work with a closely knit team

About the Role

We are looking for a Marketing Coordinator to join our team at Mindfields. In line with business priorities and objectives, the Marketing Coordinator is responsible for proactively identifying marketing opportunities to connect with Mindfield's target market via digital marketing channels and face-to-face events. They are responsible for planning and executing fully integrated marketing campaigns that drive leads for ongoing business development. This is a fast-paced, busy and supportive environment where you will gain experience across all elements of the marketing mix.

Must be a self-starter and can work using own initiative while reporting to a Senior Marketing Manager.

Responsibilities

• Designing and implementing Marketing programs
• Develop and nurture inbound marketing strategies to drive lead acquisition across digital channels
• Effective planning, coordination and execution of multiple aspects of events and webinars
• Implementing all digital marketing including: SEO, SEM, Social Media & eDM’s
• Management of the website including analytics
• Drive insight through management of social media reporting & website’s Hubspot analytics
• Measure analytics across all digital channels and report on performance.
• Liaise with various agencies and freelancers to create marketing material

Skills & Experience

• Degree qualified in either Marketing, Media & Communications or Digital/Graphic Design.
• Minimum 2 years B2B experience in a related digital marketing role
• Hubspot Marketing Certification highly desired
• Experience in Google Adwords, Google Analytics, Adobe Creative Suite, GoTo Webinars desirable
• Experience in event planning and management
• Great copywriting skills
• Ability to build and maintain relationships with both internal and external stakeholders

About  You

• Must demonstrate high attention to detail and results-driven work ethic
• Experience working in a fast-paced deadline driven environment
• Exceptional communication and interpersonal skills 
• Comfortable working autonomously and as part of a collaborative team 
• Proven aptitude to prioritise and multitask effectively 

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